In case you happened to miss it – this week Google rolled out their latest update and it’s focused squarely on mobile friendly sites.

First thing you should do is – not panic. Words like Mobilegeddon are doing the rounds but it doesn’t have to be as frightening as it sounds. 

Often being the first impression a potential customer has of your business and your branding, your logo needs to ensure that the first impression is a good one.

Regardless of whether you design your own logo or hire a professional to create one for you, it’s imperative that you understand the fundamental do’s and don’ts of logo design.

Continuing on from last week’s post, Website Design Centre presents the last 3 of the top 6 website design trends for 2015. With the market and the devices used to access websites consistently evolving so too is the need for website design to adapt to meets these dynamic changes.

With website design and development some trends pass quite quickly while others seem to be natural progressions – keeping up with technology, how audiences connect, and the type of visual aids and content they want to engage with.

Securing a domain name is just the start. We all know that building an online presence is important in today’s market but just putting up any old size just won’t do. A badly made, hard to navigate, non-functioning website is actually going to do your business more harm than good.

Think of it this way – your website is the face of your business on the Internet, it represents your business, your brand, your products and services, your team and you. An unprofessional website will lead people to think you are just that – unprofessional.

Regardless of whether you are a local, national or international business, having a website and conducting even part of your business online will save you (and make you) money.

When your website is online, your business has the ability to trade, or at least be open, 24 hours a day, seven days a week and without the expense of additional wages and utilities. You don’t need to worry about staff having sick days, not turning up on time, taking breaks and lunches or any of the other concerns with having staff working while you aren’t physically present such as theft. Your business website offers a timely, professional, informative and engaging face of your business whenever and wherever customers choose to engage.